What They Do
A publicist is someone that is hired to represent and manage all media relationships for their client. They essentially as act as a barrier between the public, and the media. In order to be a successful candidate, you must have strong writing skills as you’ll be writing press kits, press releases, and emailing media professionals to secure interview time for your Artist, Politician, Actor, or Public Figure. In the production sector, you’ll usually be working to promote a particular film or TV project, or alternatively the on-screen talent. You will often create media campaigns and be supervising clients social media pages to make sure everything runs effortlessly, so digital experience on social media would be beneficial.
Those who go into the field of publicity usually have a BA degree in communications like Journalism, Marketing and Advertising, or Public Relations. Having knowledge of communications between the mass media and the public is essential to understanding how the industry works, and how you can successfully navigate using these to work in your favour. Being confident and having great social skills will be key when making those crucial professional relationships. You will also need to be flexible and well read, as you’ll be dealing with a wide variety of clients.
A Videographer is the person behind the camera, shooting all types of productions and events such as; corporate videos, B-roll footage for film and TV productions, weddings, business meetings, music videos and even Bar Mitzvas. Usually, the videographer will both shoot and edit the film, taking the project through to completion themselves.
High-end production equipment is no longer a necessity for Videographers because viral content doesn’t always need to be highly polished, and even entry-level kit can output professional HD quality footage. The only the thing that matters is what you’re shooting and how you frame it.
Thankfully due to the ever-increasing digital environment and cheaper editing software’s – becoming a Videographer is now more accessible to the masses. People are consuming more video than ever before, so there is a growing demand for content and an expanding industry for visual story tellers.
Network. Network. Network.
A word that has been drilled into our heads our entire careers. Here are some tips for anyone starting out in the creative industries.
When it comes to networking; actress, writer, director, and producer of the HBO hit series Insecure, Issa Rae offers a simple but effective solution for aspiring creatives.
“Who’s next to you? Who’s struggling? Who’s in the trenches with you? Who’s just as hungry as you are? Those are the people that you need to build with.”
Issa says she did not see herself being accurately portrayed in mainstream media, so she set out to fill the gap herself. She gained a massive following online through her mini-series The Misadventures of an Awkward Black Girl on YouTube, which garnered almost 20 million views.
What is a Producer?
A Producer is the individual that starts the entire production process of a TV series, play or film – they are the person responsible for finding a story a home and seeking out investors willing to fund the entire process, which will be crucial to the development of the story.
Things You’ll Need To Consider
First things first, you need to conduct a lot of research into finding a story that you think is worth producing. There are many forms that this can take, whether it is an original screenplay, a book, or just simply an idea that sounds incredible but hasn’t yet made its way on to paper (a lot of creative vision is essential to this process).
Secondly, a lot of time will be spent trying to get the rights to produce the story. Patience is needed for this, as it can months or years to secure the rights, and you are at the forefront of all the negotiations to bring the story to the screen.
What Is a Location Scout?
A location scout is essentially the director’s eyes and ears, and helps to develop the narrative by seeking out the perfect location. This is accomplished through finding a place that seamlessly follows the story at hand. The locations may vary from local suburban areas, to tropical islands in a foreign country.
The crucial thing to always keep in mind is the director’s intentions for the film, and the producer’s budget. If you sway too far out of the guidelines set by the producer then you risk bankrupting the film, or being told you aren’t fit to scout for that particular company. As a scout it is your responsibility to ensure that you are making the suitable decisions needed to help in the development process for the film, and to avoid pushing for a location that you have taken a particular liking to, despite it not having much relevance to the plot.
Software for professional editing: the pros, the cons and where to start from.
There are many alternatives on the market, but just a few are used by professionals and learning all the tricks of the trade takes time and experience. So what are your options?
Avid Media Composer
The undisputed industry standard for feature films and big productions, which is equipped with the most stable platform for the most complex workflows. Plus, with a complete set of tools to make the most of shared storage and multiple operators working on the same project, it is the go-to choice for post-production companies and editing studios dealing with large teams and complicated setups.
It takes a lot of time and work to shoot a feature film. But even when all the filming is done, the movie is only half-way through its path to be a finished product. The other half usually happens inside a post production house, where different departments work in synergy to put video and sound together into a blockbuster.
If you think post-production is the right path for you, here are the first steps to make your way into this world.
Figure out which department you want to work in
Most post-production companies structure their organisations (hence, human resources) along three main departments: Production, Editing and Sound. The first step, which you’ve probably already taken, is deciding which one of these is the right fit for you, depending on what you want your daily job to be like. Here’s an idea:
No matter what they achieve in their career, every director was once a runner, a film student or a production assistant… So they are often keen on giving advice to young filmmakers. Here are our top picks:
Wes Anderson – Always start with your characters
During the 10th Rome Film Fest in 2015, the director from Houston, Texas, met the audience and, in a Q&A session, he shared several directorial tips like this one:
“For me a movie, the project usually begins almost always with a character or a group of characters. Usually there’s a sort of world… that’s tied in. But, for instance, the last film that I did, The Grand Budapest Hotel, there was a person we were modelling this role, this character who Ralph Fiennes plays in the film. There’s a real inspiration for him, and he was someone my co-writer Hugo Guinness [and I] were close to. In that case, if we put a style to it, it could be a literary style because of the way he talks. We wanted to write the way he talks to create a character in that way. But in that case it’s really the character that comes first.”
Being the dream of plenty of film students, writers and even movie-enthusiasts, becoming a screenwriter can be one of the most competitive and frustrating journeys through the industry. Here are some tips aimed at those who are taking the first steps on this journey.
1. Read plenty of scripts
This should hopefully be obvious, but you can’t learn how to craft a successful screenplay just by yourself. You will need to read a lot of screenplays, from a lot of different screenwriters and across many different genres, from the classics to the latest hits, in order to get a full picture of the different techniques at your disposal, along with examples of good writing that works for the audience as well.
As spring term approaches, you are probably getting ready to kick-start your career. Here’s some advice that might help you make your way out there in the “real world”.
As people more experienced than you have already told you, getting your first job can be very hard, and starting to progress further in the industry can be even harder. Film and television are networking-based industries and as, presumably, you don’t have many connections yet, prepare for a slow and often tedious start.
Most industry professionals will advise you to find some work experience as quickly as possible, in order to start creating your network and putting some credits on your CV. Many say that it should not matter if your first experience is an entry level role at minimum wage. However, having your mind set on what you aspire to and what specific path you want to follow should help you select only the opportunities that are right for you.