About

Development Media International [DMI] creates evidence-based behaviour change campaigns on tv, radio and social media to improve health and save lives. We deliver at scale to maximise impact and cost-effectiveness. We are the first organisation to scientifically demonstrate that mass media can increase life-saving behaviours.

What differentiates us from other organisations in our field, is our emphasis on high quality and innovative creative outputs. We work with award - winning script writers, directors, and animators, our films are showcased at some of the world's leading film festivals and have won prestigious awards. Without creative excellence our campaigns would not be effective at changing behaviours and saving lives.

We are an innovative and rapidly growing organisation, working at the nexus between science and creativity. DMI has demonstrated that knowledge is not only a human right but is also the key to saving lives in a cost-effective way. Our intellectual rigour, enthusiasm, and willingness to learn from both our successes and mistakes, makes us distinct. Our ethos is non-hierarchical - all our staff are intellectually high-powered, and we have a best idea wins culture. By working at DMI you will have a genuine, measurable impact on improving lives in low-income countries.

DMI has offices in Burkina Faso, Mozambique, Tanzania, Madagascar, Uganda, and Zambia and runs projects in multiple countries across Africa. Our London office overlooks the Regents Canal in Kings Cross and provides the strategic direction for the whole organisation.