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We're looking for a Social Editor to be at the heart of LADbible's audience growth strategy. You'll be responsible for distributing trending and breaking news to our global audience, ensuring our journalism reaches the right people, on the right platforms, at the right time.You'll work closely with journalists and editors to shape a daily publishing schedule, using editorial judgement and data insight to maximise reach and engagement across social platforms and beyond.This is a fast-paced, social-led editorial role with real impact on brand performance.What You'll DoStay ahead of competitors by proactively researching trending news, stories, and viral videosIdentify and champion content that audiences will want to read, watch, or shareTake a 360° approach to sourcing and distributing content across multiple platforms and referrersCollaborate with social editors, writers, and journalists to develop ideas and improve content performanceSchedule and post content, primarily across Facebook and X (Twitter)Package articles by writing compelling headlines, captions, and selecting attention-grabbing thumbnailsMonitor performance using social and audience analytics tools, optimising content to maximise reachExplore and adopt new methods for audience growth across search and other referrersBring creativity, initiative, and fresh ideas to the team, contributing to ongoing improvementsWork across a seven-day rota and cover live events as they happenWho You AreAt least 2 years' experience in a newsroom, digital publisher, or newspaper environmentExperience working for a social publisher or digital newsroom is essentialStrong knowledge of social media platforms and Google SearchInterest in the UK and US news agenda, including pop culture, trends, and viral storiesDegree in Journalism, Broadcasting, Media, or equivalent experience (or strong relevant experience)Experience selecting content and writing headlines for a digital audienceUnderstanding of trending news and how to turn it into engaging, audience-led storiesWorking knowledge of analytics tools such as Google Analytics, Trends, Chartbeat, or NewsWhip is desirableProven ability to work collaboratively within editorial teams; mentoring experience is a plus but not requiredStrong examples of content, posts, or articles that have driven audience growthStrong proofreading skills and understanding of journalism law and ethics
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