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Job Details

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Head of Creative

London

As Head of Creative you will champion our mission to create a world where all people feel free to date honestly, and express it through best in class creative and storytelling. The right candidate will have truckloads of ambition and ideas, gets Badoo as a brand, and can channel their creative energy to deliver campaign executions that meaningfully impact culture. You will be in charge of all every interaction our brand has with our audience. It's a big gig.

Key Accountabilities
Build Badoo into a clear and purposeful brand by leveraging creativity and technology to accelerate culture
Develop a world-class in-house agency and creative team that can generate and execute global creative work to be leveraged across our markets
Continuously ideate and produce outstanding campaigns that drive growth, from creative strategy through to copy, design, and production
Be an ambassador for the Badoo brand, keeping people excited about our vision and instilling the brand values at all levels to make them a part of our culture
Collaborate with product on app features and product marketing based on our brand mission and identity
Own and evolve Badoo's look & feel, evolving our brand to a globally recognisable, distinct brand that becomes synonymous with honesty and openness
Ensure consistency of branding and TOV across all customer touch points

Required skills and knowledge
A strong cultural perspective of why honesty and openness are fundamental values by which all people should connect and build relationships
Audacity and courage to develop and execute culturally impactful creative ideas
Ability to create a buzz and energy behind a brand that delights consumers
Exceptional conceptual, strategic art and copy skills. We'd love to see a portfolio that showcases innovative creative strategies for other brands
Drive to make things happen: we do not like big hierarchies and corporate cultures. At Badoo everybody rolls their sleeves up and gets things done, even people with fancy titles
Understanding of international markets, especially the UK, France, US, Russia, Spain, and Brazil
Strong emotional intelligence to lead and inspire others, and build relationships at all levels
Outstanding understanding of customer insights, user research and audience segmentation
Ability to create a work environment that is high performance, fun and encourages active decision-making and considered risk-taking

LOCATION
London



Date Approved

22/04/20

Deadline For Applications

13/05/20

Job Title

Head of Creative

Location

London

Remote Working Options

Not Applicable

Salary/Rate

TBC

Contract Type

Other

Duration

TBC

Industry

Animation

Minimum Experience

3+ Credits

Preferred Genre Experience

Not Specified
ProductionBase

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