Digital Content Creator
Dublin
Bauer Media Audio Ireland is the country's largest commercial radio group with eight radio stations including the national stations Today FM and Newstalk, two SPIN youth stations in Dublin and the South West of Ireland, iRadio across the North East and North West, 98FM in Dublin, Beat in the South East and Red FM in Cork.
We also operate Ireland's leading digital sports brand Off The Ball, the aggregated listening platform GoLoud for radio, podcasts and music, audioXi, Ireland's largest digital audio advertising exchange and Media Central, the leading media sales house in Ireland.
Newstalk is Ireland's fastest-growing independent talk radio station in Ireland, with a weekly reach of 869,000 people across 26 counties. Newstalk continues to grow its audience each year and is known across the nation as the independent voice of Ireland, boasting a strong line-up of Ireland's leading broadcasters. The station is now the country's second most-listened-to station every day, with 514,000 daily listeners.
Newstalk is also one of the most respected media brands in the country. It has a track record for engaging content and campaigns that have helped to grow its reputation and listenership.
About the Role
Newstalk is looking to recruit a Digital Content Creator who is passionate about social media, analytics, current affairs, and multimedia to join the Newstalk digital team.
This is an exciting role for someone who thrives in a fast-paced content creation environment. The Digital Content Creator will update and develop content strategies for Newstalk's social media channels - using up-to-the-minute knowledge of platform trends to deliver Newstalk's output to our audience.
They will also produce video content, graphics and other digital content for platforms including YouTube, Facebook, Twitter, Instagram and TikTok, as well as Newstalk's own website and app.
We are looking for someone with a great eye for a story, attention-to-detail and who will create and publish engaging, quick-turnaround content daily.
This role will include spotting and editing video opportunities from our studio footage and pitching and producing highly engaging original content ideas related to Newstalk's top stories of the day, breaking news and other strategic content, with a view to increasing listenership, brand awareness and showcasing our presenters' and brand's personalities.
What you'll do:
Reporting to the Digital Editor, you will update and develop content strategies for Newstalk's social media channels and provide feedback on analytics across the board on trends in our online content and audience - including KPIs, reports and monitoring
You will create highly engaging content for YouTube, Facebook, Twitter, Instagram, TikTok and more, daily, including video, graphics, live-streaming and photos using mobile video production techniques
Post to social media and keep up to date with all social media and digital best practice, including algorithm changes, content optimisation and social media advertising
Filming on-location as required
You will work on both short and long-term projects, as well as station-wide content initiatives
Attending editorials and working closely with show teams and journalists to produce content that is both editorially sound and representative of Newstalk's wider editorial output
Work with the Newstalk Commercial Programming team to produce content for clients
If the following traits sound like you, you might be the right person for the job:
You have an analytical understanding of social media and digital landscape
You are passionate about social media platforms and what they can deliver
You have working experience with the Adobe Creative Suite (Premier Pro, Photoshop etc.)
You have a big interest in news and current affairs and a strong understanding of the Newstalk brand and personality
You are a relationship builder with excellent people skills and a positive and 'can-do' attitude
You have excellent communication skills - both written and verbally
You have exceptional planning and organising skills
Before applying, make sure you tick the following boxes:
You have at least three years' experience in a similar role
You have experience in using social media back-end analytical tools
You have a good working knowledge of multi-media production software
Please note, pending interest a panel may be formed from this vacancy, from which future similar vacancies might be filled.