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Job Details

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Branded Content Director Podcasts

London HYBRID

Our Team: How we enrich everyday life


You'll be joining Bauer Media's Audio Commercial and Digital Content team, where creativity meets commercial impact. This is a highly collaborative environment, bringing together podcast production, editorial, sales, and marketing teams to create standout audio content and meaningful brand partnerships.


Our podcast portfolio is a key growth area for Bauer, and you'll be working at the centre of it - partnering with talented creators, internal teams, and leading agencies to deliver commercial solutions that resonate with audiences.


The Difference you will make


In this role, you'll take ownership of the commercial strategy and performance of Bauer's podcast portfolio, helping to shape how we bring brands and content together.
You'll ensure podcasts are both creatively compelling and commercially successful, driving revenue through partnerships, sponsorships, and branded content opportunities. Acting as the bridge between content, talent, and sales, you'll influence how we position and grow our podcast offering across the market.


This is a highly visible role where your work will directly contribute to the growth of Bauer's digital audio business.


Your role


You will lead the commercial approach for Bauer's podcast portfolio, ensuring strong alignment between creative output and revenue generation.
Responsibilities include, but are not limited to:


• Defining and delivering the commercial strategy for podcasts, driving revenue across sponsorship and branded content
• Supporting sales teams with insight, collateral, and commercial narratives
• Leading partnership opportunities from brief through negotiation and execution
• Building relationships with talent, hosts, and agents
• Overseeing portfolio performance including forecasting and reporting
• Collaborating with internal teams for campaign delivery and operational excellence
• Working with agencies and clients to increase awareness and conversion



The Skills you will bring


Essential:

Experience in branded content within a media or digital content environment
Strong commercial mindset with experience driving revenue through partnerships and sponsorship
Experience working with sales teams, agencies, and client relationships
Ability to lead complex commercial deals from concept to delivery
Strong stakeholder management, influencing, and negotiation skills
Ability to manage multiple priorities in a fast-paced environment


Desirable:


• Experience within podcast, audio, or radio environments
• Background in video-first or multi-platform media organisations
• Experience creating branded content solutions balancing audience and commercial goals



Working Pattern / Location



London-based with a hybrid working model (2 days in the office). This is a 12-month fixed-term contract with an ASAP start.



What's in it for you

28 days holiday, bank holidays & 2 volunteer days
Access to Bauer Academy for personal development
Enhanced Maternity/Adoption, Paternity and Shared Parental Leave Pay
Flexible working opportunities
And much more!



Date Approved

05/06/26

Deadline For Applications

19/06/26

Job Title

Branded Content Director Podcasts

Location

London

Remote Working Options

Hybrid Working

Salary/Rate

tbc

Contract Type

Fixed Term

Duration

12 months

Industry

Radio

Minimum Experience

3+ Credits

Preferred Genre Experience

Not Specified
ProductionBase

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